Digital Marketing Company in Jaipur

Google is constantly changing its ranking algorithm, digital marketers need to stay updated in order rank their websites on the first page of Google. One should keep eye on SEO Ranking Factor 2018.

I am going to explain about the ranking factor that is going to lead in Search Engine Ranking 2018.

SEO Ranking Factor 2018

  • Content-Length

If you are using a blog on your website to drive traffic to your website then try to make your content length of your blog post more than 2000 words.

It would be best if you use content length between 5000-6000 words.

Many digital marketing experts focus on writing the long blog post & so that they are ranking in top position.

  • Time Spent on Site

it totally depends on the value of content & relevancy.  The user will spend time on your website only if he gets relevant information that the user search with keywords.


  • Total Number of Backlinks

The more backlinks you have, the more your site will rank on top position in search engine.

Try to create maximum backlinks to your site.

Do Off-Page SEO Techniques for link building.

  • Bounce Rate

To make your user not to bounce from your website, you need to work on various factors so that user stay on your website.

  • User Engagement On Site

The user must engage with your website. Use internal linking for this.

  • HTTPs 

Get SSL Certificate for your website because search engine gives authority to HTTPs website.

  • Videos on Site

As 2018 will be the year of videos so try to produce content in the form of videos and embed this on your website.

  • On-Page Factors

On-Page SEO os always plays important role in ranking. DO On-Page SEO well with your targeted keywords.


  1. Keywords in Title
  2. Keywords in Description
  3. Keywords in Anchors
  4. Keywords in Body


  • Keyword Density

Use targeted keywords in your content. Do not let it be spam with its excessive use. Your Keyword Density must not exceed more than 5%.

  • Internal Linking

Do internal linking as much s you can but make sense in linking. Linking must be done with relevancy.

Stay connected & bookmark this blog post, I will update this in future.

SEO Ranking Factor 2018

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